Vijay Mallya's initial purchase of Royal Challengers Bengaluru for $111.6 million was driven by brand promotion, not cricket passion. Now, after an 18-year journey under Diageo's ownership and a name change to Royal Challengers Bengaluru, the franchise has been sold for a staggering $1.78 billion, marking a colossal 1495% value increase.
source https://timesofindia.indiatimes.com/sports/cricket/ipl/top-stories/rcbs-valuation-increases-by-a-staggering-1495-percent-in-18-years/articleshow/129781417.cms
RCB's valuation increases by a staggering 1495 percent in 18 years
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March 24, 2026
Get To Know
March 24, 2026
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